Jony Ive

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Different and new is relatively easy Doing something that s genuinely better is very hard Jony IveIn 1997, Steve Jobs returned to Apple as CEO with the unenviable task of turning around the company he had founded One night, Jobs discovered a scruffy British designer toiling away at Apple s corporate headquarters, surrounded by hundreds of sketches and prototypes It was then that Jobs realized he had found a talent who could reverse the company s long decline.That young designer was Jony Ive Jony Ive s collaboration with Jobs would produce some of the world s most iconic technology products, including the iMac, iPod, iPad, and iPhone The designs have not only made Apple a hugely valuable company, they ve overturned entire industries, built a loyal fan base, and created a globally powerful brand Along the way, Jony Ive has become the world s leading technology innovator, won countless design awards, earned a place on the 2013 Time 100 list, and was even knighted for his services to design and enterprise Yet despite his triumphs, little is known about the shy and soft spoken whiz whom Jobs referred to as his spiritual partner at Apple Jony Ive reveals the true story of Apple s real innovator in chief.Leander Kahney, the bestselling author ofInside Steve s Brain, offers a detailed portrait of a creative genius He shows us how Jony Ive went from an English art school student with dyslexia to the man whose immense insights have altered the pattern of our lives From his early interest in industrial design, fostered by his designer father, through his education at Newcastle Polytechnic and meteoric rise at Apple, we discover the principles and practices that he developed to become the designer of his generation.Based on interviews with Jony Ive s former colleagues and Kahney s own familiarity with the world of Apple, this book gives insight into how Jony Ive now senior vice president of design has redefined the ways in which we work, entertain, and communicate with one another. Best Read Books Jony Ive by Leander Kahney – kino-fada.fr I have to declare my hand here as I have had a long association with Apple, from commercially programming the Apple IIe through 10 years working for the company, to the many friends I still have there I approached this book with an open mind could Leander Kahney have persuaded the famously private Jony Ive to speak The answer is a resounding no This book admits its failure to open up many primary sources, except as far as the beginnings of Jony s career is concerned The rest is mostly re I have to declare my hand here as I have had a long association with Apple, from commercially programming the Apple IIe through 10 years working for the company, to the many friends I still have there I approached this book with an open mind could Leander Kahney have persuaded the famously private Jony Ive to speak The answer is a resounding no This book admits its failure to open up many primary sources, except as far as the beginnings of Jony s career is concerned The rest is mostly requiting and restating information already in the public domain and drawing conclusions that are frankly wrong.I lived through many of the product and organisational issues that confronted Apple during the mid 90 s through to Jobs return and culmi...This book is positively chockablock with insights regarding Apple s unique Industrial Design and Product Development process, making it a worthwhile read for people in the industry trying to get a better sense of how Apple keeps managing to churn out hit after hit What makes Apple unique and how did it come to place Industrial D...This review has been hidden because it contains spoilers To view it, click here Steve Jobs has always been a great admirer of creativity and innovations Steve Jobs found a man who has good passion for creativity and design just like him Jony Ive, An English man who proved his masterpiece in almost every apple product Jony Ive, turned out to be the favourite of Steve Steve will have a design in his mind and Jony will build it for Steve Jony was very much into design as a passion rather than a job After the success of apple 2, Jobs wanted to do something different Stev Steve Jobs has always been a great admirer of creativity and innovations Steve Jobs found a man who has good passion for creativity and design just like him Jony Ive, An English man who proved his masterpiece in almost every apple product Jony Ive, turned out to be the favourite of Steve Steve will have a design in his mind and Jony will build it for Steve Jony was very much into design as a passion rather than a job After the success of apple 2, Jobs wanted to do something different Steve wanted Jon Ivy to take the mp3 player design to a next level Jony had his intentions clear and neat He will always tell his team to not worry about the cost as that is not their Job If Jony had pocket full of cash, he will allow you to pull as much cash as you can just to get the expected output A good enoug...Nice read by a long time Apple reporter It s a challenge because in part, Ive s life story is sorta dull compared to Steve Jobs No crazy fruititarian diets No LSD trips And in the telling, Ive never seems to experience setback So the drama factor is low Still, t...I would say the book deserves a rating of 4.5 stars which can be rounded off to 4 stars It is rounded off to 4 stars and not 5 because of Walter Isaacson and his biography on Steve Jobs titled Steve Jobs I did a grave mistake of reading the book Steve Jobs before this one And so, my definition of a biography was set at soaring heights by Isaacson The amount of research and number of pages on the guy on whom the book is based on defined the book Jobs and which in turn defined what a bio I would say the book deserves a rating of 4.5 stars which can be rounded off to 4 stars It is rounded off to 4 stars and not 5 because of Walter Isaacson and his biography on Steve Jobs titled Steve Jobs I did a grave mistake of reading the book Steve Jobs before this one And so...A great book but probably many would find dry and over detailed, I however found it had the right amount of detail The author gives us an in depth look at the Apple Industrial Design Group IDg Having been a long time Apple user since 1980 it was great to see some of the underlying thought processes involved in the design of Apple products This book goes beyond just design and shows us how Jony Ive has pioneered many new manufacturing processes, he has extended the way many things are buil A great book but probably many would find dry and over detailed, I however found it had the right amount of detail The author gives us an in depth look at the Apple Industrial Design Group IDg Having been a long time Apple user since 1980 it was great to see some of the underlying thought proc...Dlaczego nie mamy w Polsce swojego Ive a To bardzo proste nad Wis Jony zosta by zat uczony siekierami jak Mici ski, albo musia si otru jak Witkiewicz na wie o nadchodz cym ze wschodu Done Manifesto Zaszpachlowa , podeprze patykiem, a wieczore...Interesting read, reveals some alternate views on the apple history not from Steve Jobs perspective Jony Ive is an amazing designer and very interesting to read about Book was a little slow to get going but worth seeing it through.Good Profile of Jony Ive I wish it wasdetailed.Favorite Quotes from the book Referring to one of Jony s teachers in design school And he had these fantastic big brushes in his pocket When he came round, he wouldn t just stop and talk to us he would make us brush off what we were working on and clear a little space Even if it was terrible, and in our minds didn t deserve any clearing of space, there was something about respecting the work the idea that actually it was important Good Profile of Jony Ive I wish it wasdetailed.Favorite Quotes from the book Referring to one of Jony s teachers in design school And he had these fantastic big brushes in his pocket When he came round, he wouldn t just stop and talk to us he would make us brush off what we were working on and clear a little space Even if it was terrible, and in our minds didn t deserve any clearing of space, there was something about respecting the work the idea that actually it was important and if you didn t take the time to do it, why should anybody else Talking about Brunner s management at Apple Attempting to keep the spirit of innovation alive, Brunner had started conducting offline projects what he called parallel design investigations The idea was to develop new form factors, new levels of expression and strategies for handling new technology without the pressure of a deadline, he explained Critically, Brunner wanted to keep this type of invest...Save yourself the time, money, and headache and read something else I am hard pressed to think of anyone whom I would recommend read this book over any number of freely available articles and interviews online.That s your TL DR There s a lot that really disappointed me in this work here are the three most salient issues.1 The title is Jony Ive, which would lead you to believe that this book is a biography about Sir Jony Ive s life...

Jony Ive
  • English
  • 11 June 2018
  • Hardcover
  • 274 pages
  • 159184617X
  • Leander Kahney
  • Jony Ive